[Q24-Q42] 100% Guaranteed Results MB-260 Unlimited 50 Questions [2022]

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100% Guaranteed Results MB-260 Unlimited 50 Questions [2022]

MB-260 Dumps PDF – Want To Pass MB-260 Fast

Microsoft MB-260 Exam Syllabus Topics:

Topic	Details
Topic 1	Display Customer Insights data from within Dynamics 365 apps Transform, cleanse, and load data by using Power Query
Topic 2	Differentiate between system refreshes and data source refreshes Describe use cases for creating reports by using Customer Insights
Topic 3	Describe the process for consuming engagement insights data in audience insights Describe use cases for audience insights
Topic 4	Create activities by using a new or existing relationship Differentiate between audience insights and engagement insights
Topic 5	Differentiate trial and production environments Configure and evaluate the product recommendation model
Topic 6	Configure scheduled refreshes and on-demand refreshes Describe use cases for Customer Insights APIs
Topic 7	describe prerequisites for using custom Azure Machine Learning models in Customer Insights Describe methods for creating segments, including blank segments
Topic 8	Identify data sources that support incremental updates Configure and evaluate the customer churn models, including the transactional churn and subscription churn models

NO.24 You are a Customer Data Platform Specialist. The chief marketing officer (CMO) asked you to look at different use cases as you are implementing the Customer Insights platform.
Which use case is applicable to either audience insights or engagement insights? To answer, drag the appropriate capability to the correct use case. Each capability may be used once, more than once, or not at all. You may need to drag the split bar between panes or scroll to view content.
NOTE: Each correct selection is worth one point.

NO.25 You are a Customer Data Platform Specialist. Your company’s chief marketing officer (CMO) learns about Dynamics 365 Customer Insights engagement insights capability. Your CMO wants to understand how engagement insights can be used to enhance audience insights.
Which two statements describe the benefits of engagement insights? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.

It allows you to collect, measure, and understand customer behavior on your website.

It allows you to create new customer profiles within engagement insights that can be exported to audience insights.

It allows you to send new customer leads directly to a marketing automation platform.

It allows you to link audience insights and engagement insights environments to enable bidirectional data flow.

NO.26 You are a Customer Data Platform Specialist. Your company implemented audience insights and Dynamics 365 Marketing. One of the data sources is the behavioral data from Dynamics 365 Marketing.
You are reviewing the segment requirements with the marketing team. The marketing team wants the segments to exclude people who already received a commercial email in the last seven days. The marketing team creates segments in audience insights and Dynamics 365 Marketing.
Which option is the fastest way to fulfill the requirement?

Create single dynamic segments in both audience insights and Dynamics 365 Marketing of customers who received a commercial email in the last seven days. Users can add an except rule with contacts from that segment in other individual segments.

Create audience insights and Dynamics 365 Marketing segment templates that include the rule of contacts that received a commercial email in the last seven days.

Create a single dynamic segment in audience insights of customers who received a commercial email in the last seven days. Make sure the segment is exported to Dynamics 365 Marketing. Users can add an except rule with contacts from that segment in other individual segments.

Create an audience insights quick segment that includes the rule of contacts that received a commercial email in the last seven days. Make sure the quick segment is exported to Dynamics 365 Marketing.

NO.27 You are a Customer Data Platform Specialist. You already have a few existing production environments for audience insights. You were given a new production environment.
Which two statements are correct about creating a new production environment when other environments already exist? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.

Data source credentials can be copied from an existing environment to a new production environment.

You must log out of one environment to access new environments that are on the same tenant.

When you create a new production environment, you can choose to copy the configuration from an existing environment.

You can select the Environment control in the upper-right corner of the page to change environments.

NO.28 You are a Customer Data Platform Specialist. Your marketing team is in the process of mapping entities and attributes in the data unification process of audience insights. You are assisting them with completing this task.
Which two statements correctly describe how audience insights handles the mapping of semantic types for entity attributes? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.

Attributes that are automatically mapped to a semantic type cannot be remapped to a custom semantic type.

Attributes must be mapped to the semantic type of ID in order to be used as a primary key for the entity.

The ‘Define the data in the unmapped fields’ section shows attributes that are not automatically mapped to a semantic type.

The ‘Review mapped fields’ section shows all attributes for which a semantic type is automatically identified.

NO.29 You are a Customer Data Platform Specialist. You are implementing a scheduled refresh in audience insights.
Which two statements are correct when describing scheduled refreshes? Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.

To exclude a segment from a scheduled refresh, you must deactivate it before the scheduled refresh run.

Scheduled refresh is not available in trial environments and can only be configured for production instances.

The refresh schedule can be applied to selected data sources or specific entities within these data sources.

When you configure a refresh schedule to run daily, you must define the time zone and time when the refresh needs to run.

NO.30 You are a Customer Data Platform Specialist. You need to create an additional audience insights environment based on the existing configuration in the development environment.
Which two statements are correct when creating an additional environment with limited amount of required configuration? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.

In Type select Trial, Region, and click next to connect to the Azure Data Lake Storage Account.

In the Create New Environment dialog window, enter *UAT1″ name. Check Copy from exiting environment and select “Dev° from the option set.

In the Create New Environment dialog window, enter *UATT name. Check Copy from exiting environment, and select DEV1 from the list.

In Type select Sandbox, Region, and click next to connect to the Azure Data Lake Storage Account.

NO.31 You are a Customer Data Platform Specialist. The sales team asks you for an update on its requirement to be able to create a marketing list in Dynamics 365 Sales from audience insights data.
Which validation is necessary to satisfy the sales team’s requirement?

Validate ecom_email field is part of the Customer entity profile, and it is not merged with any other email from a different source.

Validate loyalty_email field is part of the unified customer entity profile, and it is not merged with any other email from a different source.

Validate email field is part of the Loyalty Member entity and can be used as a filter when building a segment for export to Dynamics 365 Sales

Validate all contacts ingested from Dynamics 365 Sales are included in the segment and the proper filter is applied.

NO.32 You are a Customer Data Platform Specialist. You want to add data sources that connect to data in the organization’s Azure Data Lake. You need to enable data profiling for the entity within the data source while creating it.
Which three actions should you perform in sequence to meet this requirement? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

NO.33 You are a Customer Data Platform Specialist. Some of the data your company stores need to adhere to strict organization compliance and security when establishing connections and exports. Your information technology department tells you that you must use a dedicated Azure key vault with your audience insights environment to help the organization meet its compliance requirements. The dedicated key vault will be used to stage and use secrets in an organization’s compliance boundary.
Which two statements are true about using audience insights and Azure Key Vault to store the secrets for each of the connections set up?
NOTE: Each correct selection is worth one point.

You must have administrator role in audience insights.

The key vault must have Key Vault firewall enabled.

The key vault is in the same Azure location as the audience insights environment.

Audience insights can write secrets or overwrite secrets into the key vault.

NO.34 You are a Customer Data Platform Specialist. Your organization recently implemented audience insights. You need to create a measure using the ‘Average Transaction Value’ template to track the average spent by a customer.
As part of the process of creating the measure, you need to add data and map it to the data from the Unified Activity entity.
When you are setting up the measure, which two steps should you perform to complete this task? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.

Choose the attribute representing the Transaction value from the Unified Customer entity.

Choose the attribute representing the Transaction value from the Unified Activity entity.

Choose an activity type and select the entity with transactional data.

Choose either the Account or Contact entity to get the related transactional data.

NO.35 You are a Customer Data Platform Specialist. You successfully installed the Customer Card Add-in and the required add-in control in Dynamics 365 Sales app. You need to show customer enrichment data from audience insights in the Dynamics 365 Sales application.
Which two statements must be true for you to show the required data on a Customer Card Add-in control? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.

Customer details control is successfully installed and added to the Contact form.

Active enrichment is applied to customer profiles.

Contacts from Dynamics 365 Sales are included in the audience insights unification process.

Measure Control is successfully installed and added to the Contact form.

NO.36 Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
You are a Customer Data Platform Specialist. Your company’s information technology department already ingested a CSV file with column names in the first row into audience insights. You are asked to clean and transform the data to get it ready for unification.
What can you do to satisfy the requirements?
Solution: Clean the data by transforming the first row to be used as headers, defining column types to be appropriate field types, and naming the query. Create a full name column if it does not exist by merging the columns for the first name and last name. Click “Next” and your data is now ready for unification.
Does this meet the goal?

Yes

NO.37 You are a Customer Data Platform Specialist. You are implementing an incremental refresh in audience insights. All the data is stored in an Azure SQL database and is ingested to audience insights using Power Query. You need to configure an incremental refresh for data sources.
Which four actions should you perform in sequence to meet this requirement? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

NO.38 You are a Customer Data Platform Specialist. The marketing team wants to send personalized marketing emails to customers, but the customer FullName attribute has not been correctly populated as part of the profile unification process.
You update the Map process to include the loyalty.member.fullname, ecom.member.fullname, and cclubcust.member.full_name fields. Then, you map the fields to the Person.FullName semantic type. Audience insights automatically merges these fields into the FullName attribute on the Merge page.
What action should you perform to make sure the merged FullName field contains the most trusted data available?

Edit the merged FullName field and combine fields by most recent based on timestamp in the source entity.

Edit the merged FullName field and combine fields by least recent based on timestamp in the source entity.

Separate the fields in the merged FullName field, create a new field, and add attributes in priority order.

Edit the merged FullName field, combine fields by importance, and manually rank the source entities.

NO.39 You are a Customer Data Platform Specialist. You are configuring a workflow for a custom model using an Azure Machine Learning batch pipeline. Configuring this type of model requires different parameters than Machine Learning Studio (Classic) models.
Which two configuration parameters are required specifically for Azure Machine Learning batch pipelines? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.

Output data store path

Output data store parameter name

Web service that contains your model

Entity name

NO.40 You are a Customer Data Platform Specialist. Your company has audience insights set up as their Customer Data Platform (CDP). The product owner entered a user story on your backlog to add data from the new loyalty solution into the CDP. You defined the data source. You are ready to add the loyalty contacts to the data unification process.
Which new data entity area should you select in the Map phase of the data unification process?

NO.41 Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
You are a Customer Data Platform Specialist. Your company’s information technology department (IT) has a CSV file stored on one of their Shared Documents folder within their SharePoint sites which they have ingested into audience insights. The file contains a row header with some special characters, columns of different types (quantities, prices, etc.), and some rows with a high proportion of nulls and missing primary keys. You have been asked to clean and transform the data in audience insights to be ready for unification.
What should you do?
Solution: Clean the data by transforming the first row to be used as headers and remove any special characters in header, defining column types to be appropriate field types, remove any rows with missing primary key, and name the query. Create a full name and full address columns by merging the appropriate columns if they exist. Click “Next” and your data is now ready for unification.
Does this meet the goal?

Yes

NO.42 You are a Customer Data Platform Specialist.
One of the marketing users asked you to create two lists:
All customers that live in Paris, France
All customers that have made more than ten online purchases
You decide to create these lists as quick segments.
Which two options should you use as the base in quick segments to create the required insights? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.

Measures

Enrichments

Intelligence

Profiles

Data entities